With an ever-growing list of similar-sounding ETFs to choose from, finding the best is an increasingly difficult task. How can investors change the game to shift the odds in their favor?
Don’t Trust ETF Labels
There are at least 151 different All Cap Blend ETFs and at least 686 ETFs across twelve styles. Do investors need 57+ choices on average per style? How different can the ETFs be?
Those 151 All Cap Blend ETFs are very different from one another. With anywhere from 21 to 4,027 holdings, many of these All Cap Blend ETFs have drastically different portfolios with differing risk profiles and performance outlooks.
The same is true for the ETFs in any other style, as each offers a very distinct mix of good and bad stocks. Large Cap Value ranks first for stock selection. Small Cap Growth ranks last. Details on the Best & Worst ETFs in each style are here.
Avoiding Analysis Paralysis
We think the large number of style ETFs hurts investors more than it helps. Manually conducting a deep analysis for every ETF is simply not a realistic option, exposing investors to insufficient analysis and causing them to miss profitable opportunities. Analyzing ETFs properly is far more difficult than analyzing stocks because it means analyzing all the stocks within each ETF. As stated above, there can be as many as 4,027 stocks or more, for one ETF.
Anyone focused on fulfilling the fiduciary duty of care recognizes that analyzing the holdings of an ETF is critical to finding the best ETF. More reliable & proprietary fundamental data, proven in The Journal of Financial Economics, drives our research and analysis of ETF holdings and provides investors with a new source of alpha. Figure 1 shows our top-rated ETF for each style.
Figure 1: The Best ETF in Each Style
* Best ETFs exclude ETFs with TNAs less than $100 million for inadequate liquidity
Sources: New Constructs, LLC and company filings
Amongst the ETFs in Figure 1, Alpha Architect U.S. Quantitative Value ETF (QVAL) ranks first overall, First Trust SMID Cap Rising Dividend Achievers ETF (SDVY) ranks second, and Invesco BLDRS Emerging Markets 50 ADR Index Fund (ADRE) ranks third. First Trust Multi Cap Growth AlphaDEX Fund (FAD) ranks last.
How to Avoid “The Danger Within”
Why do you need to know the holdings of ETFs before you buy?
An ETF is nothing more than the sum of its component parts – if you don’t understand what it’s made of, you ultimately won’t understand what you’re buying. It would be like buying a stock without analyzing its business and finances. No matter how cheap, if it holds bad stocks, the ETF’s performance will be bad. Don’t just take my word for it, see what Barron’s says on this matter.
PERFORMANCE OF FUND’S HOLDINGS – FEES = PERFORMANCE OF FUND
Analyzing each holding within funds is no small task. Our Robo-Analyst technology enables us to perform this diligence with scale and provide the research needed to fulfill the fiduciary duty of care. More of the biggest names in the financial industry (see At BlackRock, Machines Are Rising Over Managers to Pick Stocks) are now embracing technology to leverage machines in the investment research process. Technology may be the only solution to the dual mandate for research: cut costs and fulfill the fiduciary duty of care. Investors, clients, advisors and analysts deserve the latest in technology to get the diligence required to make prudent investment decisions.
If Only Investors Could Find Funds Rated by Their Holdings
Alpha Architect U.S. Quantitative Value ETF (QVAL) is not only the top-rated Mid Cap Blend ETF but is also the overall top ranked style ETF out of the 686 style ETFs that we cover.
The worst ETF in Figure 1 is First Trust Multi Cap Growth AlphaDEX Fund (FAD), which gets a Neutral rating. One would think ETF providers could do better for this style.
This article originally published on October 26, 2022.
Disclosure: David Trainer, Kyle Guske II, and Matt Shuler receive no compensation to write about any specific stock, style, or theme.
 Harvard Business School features the powerful impact of our research automation technology in the case New Constructs: Disrupting Fundamental Analysis with Robo-Analysts.